To date, Roku has over 70 million active accounts worldwide, an increase of roughly 10 million users annually, the firm stated today. In Q4 2022, the corporation had 60,1 million accounts, and by Q3 2022, that number had grown to 65,4 million. Roku also saw an increase in worldwide streaming hours of 19% year over year. In the last three months of 2022, it racked up 23.9 billion streaming hours, and for the full year, it reached 87.4 billion.
This active account milestone for Roku is happening at a time when many other firms are having trouble expanding their customer bases.
In a statement, Roku CEO and co-founder Anthony Wood stated, “As consumers continue the change to TV streaming, we’re delighted that an increasing number of people are enjoying the trip with Roku, and we’re proud to hit this critical milestone today.” “Roku is dedicated to provide consumers with low-priced, user-friendly hardware and an OS that broadens the market for streaming services. More and more viewers can expect us to keep bringing them fresh and exciting content throughout the year.
In a separate announcement, Roku said its own free streaming service, The Roku Channel, remains a top 5 channel in terms of both subscriber numbers and total viewing time. The number of streaming hours on The Roku Channel rose 90% in the third quarter compared to the same period last year.
Roku said today that it is still the most popular TV streaming platform in the United States, Canada, and Mexico, despite the company’s warning to investors in November that the fourth quarter would be sluggish. The business has projected total net sales of about $800 million, which is down 7.5% year-over-year. In February 2023, Roku will reveal its entire financial figures for the fourth quarter of 2022.
This news follows the recent unveiling of Roku’s first line of televisions. The Roku Select and Roku Plus Series TVs were announced yesterday, and they will be released in the United States in the spring of 2023.
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