Best WordPress themes of 2021: paid, free, and for business

The WordPress platform is among the easiest methods to create colourful and effectively laid out webpages. Setup is often carried out with a number of mouse clicks, so no coding information is required.

The platform helps 1000’s of varied designs generally known as themes, a few of that are suited to particular customers comparable to small companies, while others have a extra normal attraction. 

Many WordPress themes are designed for blogs, but there are more specialist ones, such as for art and photography portfolios. There are also premium WordPress themes available for those who want to invest extra in their website, and there are also ecommerce themes for business users.

When starting out you may feel overwhelmed by the choices available, especially if you’re not sure if a theme is worth buying. Also, do check that any theme you do consider will work properly with any WordPress plugins you have also installed.

In this guide, you’ll discover five of our very favorite free and paid WordPress themes. Whether you’re a freelancer on a tight budget or an established business, rest assured there’s a theme for you.

Best WordPress themes – at a glance

  1. Hestia
  2. X
  3. Allegiant
  4. Sydney
  5. Uncode
  6. Foodie Pro
  7. Shopkeeper

Hestia (Image credit: Hestia)

1. Hestia

The best of the perfect WordPress themes

Hestia is the right theme for these with small companies, startups, on-line businesses and companies on account of its multi-purpose performance. Customers wouldn’t have to pay to obtain this theme. Set up and setup is designed to be consumer pleasant.

This theme is greatest suited to customers who need to setup an ecommerce platform. Hestia integrates with WooCommerce, permitting customers entry to fantastically designed product listings. There may be a straightforward to make use of drag and drop characteristic appropriate.

This theme comes with customized background settings which support in including images to your website and making it your personal. It has a multi-purpose one web page design, a widget designed footer and a weblog or information part.

It integrates with Journey Map, Photograph Gallery, Flat Parallax Slider and Elementor Web page Builder. Hestia is responsive and makes use of Materials Equipment for design.

As with most WordPress themes, there’s a demo for customers to pattern earlier than downloading.

X (Image credit: Themeforest)

2. X

The very best WordPress themes for options

X is a paid WordPress theme appropriate for all sorts of internet sites. 

The theme comes with 4 classes of built-in demos. Every of those themes cowl all kinds of potential initiatives. Because of this it doesn’t matter what you take note of, X greater than doubtless has a design suited to your wants.

Cornerstone is included with X. This is among the hottest WordPress net web page builders. The drag and drop characteristic is simple to make use of. Customers are in a position to see precisely what their web page will appear like stay as they’re constructing. This allows customers to alter and edit whereas constructing their website.

There are an enormous variety of customization choices, with which customers can construct a novel webpage. It is also continually up to date and also you get options just like the customized font or inline modifying. Within the early 2019, X launched Dynamic Content material which helps quite a bit when constructing out content material all through your website.

X comes with a characteristic known as ‘the customizer’. This can be a helpful device as many premium themes include their very own theme choices web page that’s not fully appropriate with WordPress. ‘The Customizer’ is extremely intuitive. It integrates seamlessly with WordPress. It’s going to make it easier to to customise the feel and appear of your web site.

The common license for X is $59 which incorporates future updates and 6 months buyer help. Customers can decide to increase help to 12-months for an extra $17.63. 

Allegiant (Image credit: WordPress)

3. Allegiant

Essentially the most customizable WordPress theme

Allegiant is a extremely customizable WordPress theme that’s most suited to small companies which are simply beginning out.

The theme itself is easy and effectively laid out. Throughout the highest there’s a massive header to focus on your hottest companies or merchandise. The slides on the homepage will be displayed in any order.

The theme affords a number of characteristic blocks that may be simply inserted onto your web page with particulars about your small business crew or your previous endeavors amongst others.  These blocks include the theme’s plugin ‘CPO Content material Sorts’. The plugin is free and installs in a short time.

These pre-built blocks additionally include testimonial part. It is extremely simple to repeat and paste info into the blocks.

Allegiant integrates with different free in style WordPress themes comparable to WooCommerce, Yoast search engine marketing, WPML and Contact Kind 7.

It’s additionally free to obtain from the WordPress web site. 

Some on-line commentators point out that whereas the theme is customizable it isn’t simple to determine how to take action. They don’t suggest Allegiant for newer customers.

Sydney (Image credit: Athemes)

4. Sydney

The very best WordPress theme for freelancers

Sydney works effectively for freelancers and firms who need to create a powerful on-line presence.

It’s extremely customizable with many choices to select from comparable to Google Fonts and emblem uploads. The theme has greater than 600 Google fonts to select from.

For customers who need to showcase, there’s a full display promotional banner that may be edited to fit your wants.

The customized elementor blocks will be designed as you see match and to fit your promotional wants. Sydney can even show social media icons on the backside of your web page. 

The theme is translation prepared and gives the required instruments for a easy translation course of.

Customers have entry to full colour management, sticky navigation, header picture and a full display slider. Sydney additionally affords Parallax background impacts. Customers can add this to any row within the theme format.

The theme is free to obtain, and prices $59 for a Professional licence.

Uncode (Image credit: Themeforest)

5. Uncode

The very best multi-purpose WordPress theme

Uncode is a multi-purpose theme appropriate for many customers. 

The theme affords customers an enormous number of web site demos. These embody basic, portfolio, weblog and ecommerce layouts.

Uncode’s photographs are absolutely adaptive in order that they modify routinely to no matter display dimension they’re being seen on.

Customers can edit their demos by way of the WPBakery Web page Builder Plugin. They’ll additionally entry to the helpful drag and drop content material editor. Uncode is appropriate with most third-party plugins.

The themes massive media library makes it simpler for customers to embed any sort of media to your WordPress website.

Uncode has over 6 completely different menu varieties with superior choices. These embody prime proper, justify, left, middle, overlay, offcanvas and lateral.

The theme is WPML licensed and affords RTL (Proper to Left) help. The premium themes included are VC Web page Builder, VC Clipboard, VC Particles, LayerSlider, Slider Revolution and iLightBox. Within the current updates, new options have been added, comparable to animated headlines, highlighting results, frontend editor, and WooCommerce product builder, amongst different issues.

You should purchase for $59 and consists of future updates and 6 months help. If you wish to lengthen help to 12 months, an extra $17.63  is required. 

Foodie Pro (Image credit: Studiopress)

6. Foodie Pro

The very best WordPress theme for meals web sites

Foodie Pro helps customers to create a fantastic weblog primarily based round all kinds of culinary delights.

It’s created by the Genesis Framework. This implies your web site can have a strong mixture of this Framework together with WordPress. The theme comes with an enormous quantity of typography and colour choices.

Customers can construct their website utilizing as much as three homepage and 5 website large widget areas. These will be custom-made to suit round your model.

The theme permits customers to add their very own emblem with one click on. There may be additionally full help for text-based logos.

Foodie Professional’s ‘Theme Customizer’ permits customers to customise the theme’s settings, colours and backgrounds photographs.

The ‘Foodie Professional Theme’ will be bought for $129.95 for one 12 months. This consists of the Genesis Framework, Foodie Professional Theme, immediate entry, limitless updates, helps, websites and entry to detailed tutorials.

If this isn’t sufficient, customers can select the ‘Genesis Professional’ for $360 (£279.5). This consists of all of the ‘Foodie Professional Theme’ has to supply plus entry to each theme the corporate makes together with future themes.

Shopkeeper (Image credit: Themeforest)

7. Shopkeeper

The very best WordPress theme for ecommerce

Shopkeeper is a user-friendly WordPress e-commerce platform. The homepage consists primarily of 1 massive slider, designed to catch the attention of any potential shoppers. That is a part of the Slider Revolution plugin which is included. Varied elective plugins like “Shopkeeper Portfolio Addon” can be put in.

The theme integrates fully with WooCommerce, and translation is supported with the WPML plugin. Shopkeeper is Retina-ready and absolutely responsive, making it good to view on each tablets and smartphones in addition to your desktop pc.

The theme is well customizable. Customers don’t want information of complicated codes as a way to use it.  There are an enormous array of pre-built layouts to fit your wants, however failing this, customers can create their very own format from scratch.

Customers can even add their very own emblem, change fonts and colours. Visible Slider and Revolution Slider plugins are included with the Shopkeeper theme; these value round $26 (£19.5) every. Shopkeeper itself sells at $59 for an everyday license. Customers can improve to 12-months help for an additional $17.63.

Some on-line commentators have famous that the large quantity of customizable settings contained inside Shopkeeper will be overwhelming for newer customers.

What’s a WordPress Theme and How Does it Influence Adverts?

Selecting the best WordPress theme to your web site is far more than simply choosing a minimalist, eye-catching design. To succeed on-line, you want to have a bit extra acumen. Stephen Marsi, co-founder of Mediavine, shares some ideas about what it takes to win on-line.

Promoting is all the time a fragile stability. What generates the utmost income and what gives the optimum consumer expertise? Can these competing factions coexist?

Many issues issue into this query, together with WordPress theme frameworks. Tons of of 1000’s of websites use them to customise performance and look for almost each want, they usually can considerably impression advert efficiency, as effectively.

To arrange a theme framework, publishers have to buy or obtain one without spending a dime. There are quite a few choices and pricing plans for extra options and choices. 

Not all WordPress websites require a framework – primary websites with a single touchdown web page doubtless received’t want the customization choices they provide – however many rely upon the flexibleness and optionality that they supply. So what does this need to do with monetization?

For digital content material creators, operating the highest-performing advertisements on WordPress web sites, whereas nonetheless rating in search engines like google that ship helpful natural visitors, requires the fitting know-how, instruments and methods – a mixture not each theme framework delivers.

It’s essential that WordPress frameworks mirror Google’s present greatest practices, together with Core Net Vitals, Progressive Net Utility (PWA) requirements, Lighthouse tips and extra.

Put one other means – it’s extraordinarily vital for any web site to load rapidly and seamlessly. Pagespeed isn’t an important factor, it’s the one factor. It’s essential to be cognizant of the significance of fast-loading pages and the disadvantages inherent in some frameworks.

(ed: That additionally signifies that selecting the best WordPress internet hosting companies is vital as effectively)

Options like open supply WordPress theme framework, Trellis, are constructed with trendy net applied sciences and designed for website pace and income optimization. Targets of good 100 scores on each desktop and cellular on PageSpeed Insights and Lighthouse – the device powering these insights – is constructed into the core growth course of.

Again to our unique level; Google and most gamers view consumer expertise because the linchpin of holistic web site progress and sustainability. If one thing is bogging down your website – plugins, jittery, shifting content material, advertisements, the entire above – that isn’t a top quality UX. Which, in flip, hurts your search engine marketing, your visitors and your potential to monetize that visitors. It’s all interconnected.

Selecting the perfect WordPress theme framework is important for content material, search engine marketing and advertisements to coexist in a productive means. Which means a framework which performs properly with WordPress (the preferred CMS) and focuses on Google’s greatest practices.