On Wednesday, the firm released a film advertising Super Nintendo World, a new attraction coming to Universal Studios Hollywood in California, on February 17, 2023. It will be the first time the Mario-themed theme park has been established outside of Japan, where it first debuted in 2021.

Bowser’s Challenge is a Mario Kart-themed attraction that allows riders to face off against villains while accompanied by Mario, Luigi, and Peach. The courses in the renowned Mushroom Kingdom will transport riders there using augmented reality (AR) spectacles, including both fictional and real-world components.

Like the MagicBands used at Disney theme parks, you may purchase a “Power Up” band to keep track of your progress and get access to special features and character interactions. Although the price in the United States is unknown, in Japan one may get one for around $32.

Some of the menu items at Toadstool Cafe include Toadstool Cheesy Garlic Knots, Super Mushroom Soup, Piranha Plant Caprese, Mario Bacon Cheeseburger, Luigi Pesto Chicken Burger,? Block Tiramisu, and Princess Peach Cupcake.

The 1-UP Factory shop will sell apparel and plush toys based on the game’s characters for fans looking to add some memorabilia to their collections.

Construction setbacks have apparently delayed the debut of Super Nintendo World 3 at Universal Studios in Orlando, Florida from 2023 to 2025. The California attraction also debuts before the April 7 release of the Super Mario Bros. Movie.